Skip to main content

GenAI: Promise, Potential – and Pitfalls

Published Date

AI is everywhere, like it or not. It is an exciting time to harness the tremendous potential of GenAI to advance productivity and innovation. Of course, bad actors also recognize its potential for their malicious needs. 

In the race to adopt GenAI, it’s important to take a security first approach and determine whether adoption outweighs any risks. According to the 2024 Threat Landscape Report, 93% of organizations expect AI-related cybersecurity challenges, with malware and phishing topping the list.

In this session, CyberArk’s CIO shares his perspective on AI trends, threats, CyberArk’s approach to adoption and best practices for risk reduction.